Meme Generator
Drop any image, add top and bottom text in classic Impact font, customize colors and size, download. No watermark, no account, no upload.
Drop a template image or any photo
JPG, PNG, WebP, GIF supported
How to make a meme
Drop, type, download. Maybe 15 seconds if you already know what you want to say.
Drop your template
Use any image as a meme template. Your own photo, a screenshot, anything.
Add text
Type your top text and bottom text. The text auto-wraps and scales based on image size.
Style it
Adjust font size, fill color and stroke (outline) color. Classic memes use white text with black outline.
Download
Download as PNG with the text baked in. No watermark.
Why Impact font is the standard
Impact is thick, compressed, and highly readable even at small sizes or against busy backgrounds. The black stroke (outline) around white text makes it legible over literally any image. This combination became the meme standard in the early 2010s and has stuck around because it simply works.
Some newer meme formats use different fonts (Futura for the “nobody:” format, or plain sans serif for the label format). But the classic top and bottom Impact text is still the most recognised meme format globally. This tool does the classic format well.
Tips for better memes
Keep the text short. The best memes say a lot with few words. If your text is wrapping to three or four lines, it is probably too long. Think punchline, not paragraph.
The top text usually sets up the joke or context. The bottom text delivers the punchline or twist. This setup/payoff structure is what makes memes land. If both lines say the same kind of thing, the meme falls flat.
Contrast matters. If your image is already white or very bright, white text will get lost even with a black outline. Switch the fill color to something darker, or use an image with more visual variety.
How the text is drawn
The generator follows the conventions that make classic memes readable, and it does the fiddly parts automatically.
- Text is converted to capitals, which is the meme convention and easier to read at small sizes.
- Long lines wrap onto several lines so they stay within 90 percent of the image width.
- The font size scales with the shorter side of your image, so the same setting looks right on a small template and on a large photo.
- Each letter gets an outline in the stroke colour, which keeps the text readable over light and dark parts of the picture alike.
The meme uses Impact when your device has it, and falls back to Arial Black or another bold typeface when it does not. Whichever font is used is drawn into the pixels of the downloaded image, so it looks the same for everyone who sees it.
Start from the largest image you can find
Meme templates circulate as copies of copies, and each copy is usually a little smaller and more compressed than the last. A template that starts small gets enlarged when it is shared, and looks soft and blocky. Starting from the largest, cleanest version you can find makes a visible difference.
A square image of around 1080 by 1080 pixels displays well on every major platform. Keep the text in the upper and lower thirds, where it will not cover the face or the detail the joke depends on.
Using images you did not make
Most memes are built on film stills, photographs and screenshots that belong to someone else. Many countries allow some use of copyrighted material for commentary and parody, but the rules differ from place to place, and commercial use is treated much more strictly than personal posts. For a brand or business account, the safest choice is an image you took yourself or one you have a licence to use.